Accor Hotels to Launch First Mercure in Takayama

Takayama, Japan, April 29, 2022 / TRAVELINDEX / Accor Hotels is set to welcome its first hotel in Takayama, Japan, with the signing of Mercure Hida Takayama. Inspired by the reinterpretation of Takayama’s traditional handicrafts, the hotel brings warmth and tranquil touches, enriched with modern hotel experiences allowing travellers to fully immerse in the destination. The hotel is set to open in December 2022.

Takayama is a city in the mountainous Hida region of Gifu Prefecture. The famous Historic Villages of Shirakawa-go, a UNESCO World Heritage site, are within convenient access by bus. Located in the heart of Takayama, the Sanmachi Historic District will transport travellers back to the Edo Period with its preserved wooden merchant houses and small museums. Local treats and original Sake breweries await to be discovered. The city is also famed for its biannual Takayama Festival, one of the most beautiful festivals to celebrate spring and fall.

Located in the heart of the city within a four-minute walk from Takayama JR Station, Mercure Hida Takayama offers 161 beautifully designed guestrooms and two dining experiences. The highlight facilities include the indoor and outdoor onsens on the top floor, which allow guests to unwind while enjoying the beautiful scenery of Takayama.

“Accor remains positive in Japan’s strong tourism potential and we are delighted to expand our network in the country to offer unique and authentic hotel experiences for local and international travellers. As one of the largest international operators in Japan, we are excited to be taking the Mercure brand into Takayama, a charming cultural destination. Mercure Hida Takayama will be a great showcase for a locally-inspired hotel, where the decorative design is rooted in authentic values. In partnership with Samty, we believe the hotel will become an exciting addition to the Japan hotel scene. Mercure Hida Takayama will offer travellers yet another breath-taking base to explore the beautiful experiences the city has to offer,” said Garth Simmons, Chief Executive Officer, Accor Southeast Asia, Japan and South Korea.

Mercure, one of the world’s most expansive midscale brands, is locally inspired to reflect the distinct character and culture of each destination in which it resides, through design, dining and local experiences. Mercure believes that travel connects guests to the locality and people.

Accor currently operates 18 hotels across eight destinations in Japan. Mercure Hida Takayama will become the 7th Mercure hotel in Japan and will join a collection of over 810 Mercure addresses globally across 60 countries.