Storrington PR Appointed by Leading Namibia Safari Group

Windhoek, Namibia, July 5, 2022 / TRAVELINDEX / Award-winning Ultimate Safaris is a Namibian Conservation Travel Company, dedicated to the protection and preservation of one of the most pristine and delicate wilderness areas on earth, has appointed established luxury travel and lifestyle agency Storrington PR to handle its UK public relations.

Considered one of the leading authorities on travel in Namibia, Ultimate Safaris boasts one of the most experienced, creative, and respected teams of experts in the industry. Since its founding in 2008, it has pioneered new ways to experience the awe-inspiring natural world of Namibia through conservation initiatives, seamless personal service, exceptional leadership, and an unwavering commitment to local communities.

Ultimate Safaris works with communities through its Conservation Travel Foundation to ensure that the future of the environment lies in the hands of the people living there. Their involvement is a critical element to the operation of Ultimate Safaris, fuelling a passion for the development of responsible and sustainable tourism, not just locally but in wider forums on the national level.

Tristan Cowley, Managing Director of Ultimate Safaris commented: “I am delighted to partner with Storrington PR to communicate our unique new approach to luxury safari experiences. Our focus is on redefining luxury to capture the essence of what a Namibian safari should be, as we continue to realise our vision of environmental sustainability, community development, and conservation.”

“We believe privacy, exclusivity, a focus on the quality of experience, plus total flexibility, are all possible while being perfectly comfortable in a captivating natural environment. Our guests are looked after by extraordinary people whose only desire is to ensure that each moment spent with us is as perfect as possible.”

“In our camps, guests fill their days with thrilling encounters, their nights with long-lasting and magical moments.”

The camps operated by Ultimate Safaris are designed to offer a true “back to nature” experience as today’s travellers are keen to experience the original safari concept of touching, smelling, and feeling the wild, with their feet occasionally skimming through the African dust. This ultimate connection with the earth, culture, and wildlife in a uniquely close way offers a truly exclusive connection, as well as being very different from everyday life.

Some of the camps are semi-permanent and seasonal, but the focus remains fixed on complete comfort. More adventurous guests can choose to go to sleep hearing only the naked sounds of the desert silence and waking up to a chorus announcing the start of a new day. This intimacy can only be achieved in the wildest, remote, and private places, and by keeping guests well away from the beaten path. Warm hospitality is guaranteed whatever the camp designation – whether Comfort, Classic, or Premium.

Travellers seeking complete privacy also have the option of Ultimate Safaris’ Private Retreats, among the most extraordinary in Africa in terms of sustainability, quality, design, and décor while remaining focused on reinvesting revenues into conservation.

Guests are immersed in enchanting Namibian landscapes while enjoying the expert attention of handpicked naturalist guides and award-winning gourmet chefs. Discerning, sophisticated, and understated management is complemented by private butlers who ensure a level of care and an absolute concentration on personal attention which serves as a benchmark of hospitality at iconic and exclusive private retreats in Namibia.

Li Boatwright, Founder and CEO of Storrington PR commented: “We are thrilled to be working with Ultimate Safaris to deliver their concept of harmonious, productive, and life-enriching luxury safari experiences to our UK audience.”

“Modern travellers now value the commitment to conservation, to wildlife, a sustainable environment, and local communities as relevant to their luxury travel experience. Nowhere is this focus more treasured than in the pristine wilderness of Namibia. Luxury travel with a light footprint and a feeling of giving something back is more than desirable, it can be seen today as an essential element of the whole journey.”

Storrington PR is a full-service public relations agency, catering exclusively to the luxury travel and hospitality sector. Comprising an exceptionally talented team, Storrington PR creates innovative and bespoke campaigns that deliver outstanding results for its clients across all media platforms.

About Ultimate Safaris
Founded in 2008, Ultimate Safaris is a multi-award-winning specialist in organising and operating well-orchestrated, privately guided, naturalist safaris for individuals as well as for small and intimate groups and boasts one of the most experienced, creative, and respected ‘tribes’ in the Namibian safari industry.

Their driving force is a carefully selected tribe of experts who are passionate about all aspects of Namibia and who understand the importance of seamless guest services. Ultimate Safaris employs the best naturalist guides and Journeysmiths, all of whom live and work in Namibia; and offers the finest portfolio of lodges, hotels, and camps (including our own); and operates a state-of-the-art fleet of specialized safari vehicles, ensuring an unequalled level of personal attention whilst maintaining the highest standards when planning and organizing Namibian safaris.

Investing heavily in continuous exploration of new safari possibilities makes Ultimate Safaris one of the most progressive and forward-looking safari companies in the country. Ultimate Safaris has also been involved in the development of responsible and sustainable tourism in a wider forum, and our principals have held a variety of executive decision-making positions concerning tourism on a national level.